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Drug ads sell problems, but natural health is about prevention.You’ve seen the ads, pushing bright, shiny pills in pretty colors. “This blue pill will make your life better…oh, and here’s the list of possible lethal side effects.” Have you noticed that drug ads only address problems once they’ve arisen? It all goes back to the old advertising slogan that tells marketers to sell the problem, not the solution. That’s why you turn on the TV and see things about erectile dysfunction, depression, stress, attention deficit disorder, ad nauseum. It’s kind of depressing, really. The new ethos is that every possible condition or state of mind is now a pathology that supposedly needs a pharmaceutical "intervention.” The ads have been successful for the drug companies--every dollar spent on ads gains them four dollars in additional sales. But there’s a nasty downside for the rest of us: soaring medical insurance costs, toxic side effects, and a growing conflict between doctors and patients. It is estimated that 30% of patients are now going into clinics asking for the drugs they've seen on TV…regardless if they actually need them or not. Up until the late 1990’s, drug ads were illegal, much like tobacco commercials on TV are now. But then the drug and advertising industries made huge lobbying push, and the government backed down…and here we are. Between 1996 and 2001, spending on drug ads more than tripled between. In 2006, it hit $4 billion a year. In 1994, average Americans got seven prescriptions a year, but by 2004, it was up to 12 a year. Prevention costs far less than prescriptions.Maintaining good health and prevention starts with simple things like:
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 The information presented is prepared from medical and scientific sources of the latest exercise physiology and human biochemistry research. In our experience, this research has been shown to be accurate and reliable. The information herein and our products are not intended to take the place of medical advice nor are they intended to treat, diagnose, cure, or prevent any disease. Always consult your physician before taking supplements, particularly if you are taking prescription medication. Our product contains nutrients that have been clinically proven to nutritionally support the body. However, under the rules created by the FDA, we cannot claim that, by consuming our products, it will cure, mitigate, or prevent any disease. And, because of the nature of how we produce our products, using only natural ingredients, our products will never be classified as a drug. Only a drug, approved by the FDA, may claim to diagnose, treat, cure, or prevent any disease.
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